{"product_id":"surfmaster-pilchard-lure","title":"Surfmaster - Pilchard Lure","description":"\u003cp data-start=\"42\" data-end=\"110\"\u003e\u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003eA realistic metal pilchard imitation that casts well and excels across multiple fishing techniques.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-start=\"112\" data-end=\"330\"\u003e\u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003eThis Surfmaster lure comes in weights ranging from 7 g up to 85 g and finishes including reflective blue, chrome, and blue\/white, designed to match baitfish in New  Zealand waters such as pilchard and anchovy.\u003c\/span\u003e Its slim profile and balanced weight distribution offer excellent casting control, while the built-in treble hook ensures good hook-up rates.\u003c\/p\u003e\n\u003cp data-start=\"332\" data-end=\"564\"\u003eWhen retrieved with speed or jigged vertically, its flash and subtle wobble attract species like kahawai, trevally, kingfish, and snapper. It’s equally effective when trolled or fished around reefs, gutters, or schooling bait zones.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli data-start=\"568\" data-end=\"624\"\u003eFloat or slow-sink action depending on size and finish\u003c\/li\u003e\n\u003cli data-start=\"627\" data-end=\"692\"\u003eLength\/weight options: approx. 7 g to 85 g in incremental sizes\u003c\/li\u003e\n\u003cli data-start=\"695\" data-end=\"749\"\u003eStrong VMC treble hooks for dependable hooking power\u003c\/li\u003e\n\u003cli data-start=\"752\" data-end=\"821\"\u003eHighly reflective finishes enhance visibility in coastal conditions\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"823\" data-end=\"948\"\u003eA simple, versatile lure that’s a staple for any inshore or nearshore angler seeking baitfish imitation without complication.\u003c\/p\u003e","brand":"Surfmaster","offers":[{"title":"Blue \/ 7g","offer_id":45894459686964,"sku":"SPL7B","price":5.0,"currency_code":"AUD","in_stock":true},{"title":"Blue \/ 10g","offer_id":45894459260980,"sku":"SPL10B","price":5.0,"currency_code":"AUD","in_stock":true},{"title":"Blue \/ 15g","offer_id":45894459326516,"sku":"SPL15B","price":5.0,"currency_code":"AUD","in_stock":true},{"title":"Blue \/ 25g","offer_id":45894459392052,"sku":"SPL25B","price":6.0,"currency_code":"AUD","in_stock":true},{"title":"Blue \/ 40g","offer_id":45894459490356,"sku":"SPL40B","price":6.0,"currency_code":"AUD","in_stock":true},{"title":"Blue \/ 60g","offer_id":45894459588660,"sku":"SPL60B","price":6.0,"currency_code":"AUD","in_stock":true},{"title":"Blue \/ 85g","offer_id":45894459752500,"sku":"SPL85B","price":8.0,"currency_code":"AUD","in_stock":true},{"title":"Chrome \/ 7g","offer_id":45894459719732,"sku":"SPL7C","price":5.0,"currency_code":"AUD","in_stock":true},{"title":"Chrome \/ 10g","offer_id":45894459293748,"sku":"SPL10C","price":5.0,"currency_code":"AUD","in_stock":true},{"title":"Chrome \/ 15g","offer_id":45894459359284,"sku":"SPL15C","price":5.0,"currency_code":"AUD","in_stock":true},{"title":"Chrome \/ 25g","offer_id":45894459457588,"sku":"SPL25C","price":6.0,"currency_code":"AUD","in_stock":true},{"title":"Chrome \/ 40g","offer_id":45894459555892,"sku":"SPL40C","price":6.0,"currency_code":"AUD","in_stock":true},{"title":"Chrome \/ 60g","offer_id":45894459654196,"sku":"SPL60C","price":6.0,"currency_code":"AUD","in_stock":true},{"title":"Chrome \/ 85g","offer_id":45894459818036,"sku":"SPL85C","price":8.0,"currency_code":"AUD","in_stock":true},{"title":"Blue\/White \/ 25g","offer_id":45894459424820,"sku":"SPL25BW","price":6.0,"currency_code":"AUD","in_stock":true},{"title":"Blue\/White \/ 40g","offer_id":45894459523124,"sku":"SPL40BW","price":6.0,"currency_code":"AUD","in_stock":true},{"title":"Blue\/White \/ 60g","offer_id":45894459621428,"sku":"SPL60BW","price":6.0,"currency_code":"AUD","in_stock":true},{"title":"Blue\/White \/ 85g","offer_id":45894459785268,"sku":"SPL85BW","price":8.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0623\/5602\/9492\/files\/3s_833068e2-a111-45cf-9ceb-d04234a6052d.webp?v=1746685308","url":"https:\/\/monsterfishing.com.au\/products\/surfmaster-pilchard-lure","provider":"Monster Fishing","version":"1.0","type":"link"}